SRI POTTI SRIRAMULU NELLORE DISTRICT, ANDHRAPRADESH
MASTER OF BUSINESS ADMINISTRATION (MBA)
205-BUSINESS ENVIRONMENT
UNIT-I
Concept of Business – Business objectives – relation with environment – types of environment – responsibilities of business – professionalism in India – corporate governance ethics
UNIT-II
Social change – wave front analysis – third wave practices and implementation organization – cultural dynamics – cultural process and lags – secular out look – community development – consumerism – pollution of physical environment
UNIT-III
Business and political economy – economic ties – the role of government in economic development – economic systems – Indian economic planning – Five year plans in brief – current plan – liberalization, privatization and globalization – Public, Private and Joint sectors – Industrial development & regulation
UNIT-IV
Monetary and Fiscal policies – Budget – Money and Capital markets – Stock exchanges and regulation – Industrial Financing – Industrial sickness – Trade unions – Exim policy – Impact of foreign Trade in the economy – multinational corporations
References:
1. Francis Cherunilam: Business Environment, Himalaya Publishing Company
2. R.P.Maheswari & A.N.Gupta: Business, Government and Society – A study of Business Environment, Vani Educational Books
3. Sk.Misra and Puri: Indian economy, Himalaya Publishing House
4. Alvin Toffler: Third Wave
5. Aswathappa: Business Environment, Himalaya Publishing House